Archive for May 2011
Home Accents Today issues Summer Markets editorial invite
If you are exhibiting in Dallas, Atlanta, Los Angeles, Las Vegas, New York, San Francisco or Chicago, you are eligible for free editorial coverage in the summer issues of Home Accents Today. Don't miss your chance to reach Home Accents Today's retailer readership with your best new designs. Please submit images and product and company information no later than Friday, May 13 for Dallas, and Friday, May 27 for the Atlanta, Chicago, Los Angeles, San Francisco, Las Vegas or New York markets. For details http://www.researchtodayonline.com/data/HATIntros.pdf.
"Attention To Detail" Theme Unveiled For the First In Pride Family Brands' Series of Retailer Education Videos Hosted by Resident Lifestyle Expert and Television Personality, Jamie Sorcher
TV Personality and Resident Lifestyle Expert, Jamie Sorcher hosts first in video series for Pride Family Brands to assist retailers in educating consumers about the outdoor furnishings manufacturer’s products and outdoor trends.
In its ongoing efforts to support and educate its dealer network, Pride Family Brands is producing an informative and engaging video series featuring its Resident Lifestyle Expert, Jamie Sorcher. The series will offer a wealth of information, sales tips and style trends with regard to the high end casual furnishings crafted by Pride Family Brands. "Attention to Detail ," will debut as the first in the series.
"This video will offer a close up view of Pride Family Brands' commitment to details within our designs, craftsmanship and production process," said Jamie Lowsky, CEO, Pride Family Brands. "It also illustrates our commitment to enhancing the brand with our investment in the video productions and the addition of Jamie as our Resident Lifestyle Expert."
Through the videos, Pride Family Brands' retailers will gain insight and information to assist sales personnel in educating consumers on not only the makeup of the product, but also the topics of durability and care. With the first video in the series, focus will be placed on the American-made raw materials used in construction and the craftsmanship from original designs to hand-applied finishes. The company's overall commitment to detail is conveyed in a visual and narrative form.
"This video will be a valuable tool for our dealers and with the addition of a recognizable and talented host, consumers will also be engaged in the education process," said Rory Rehmert, vice president, sales and marketing, Pride Family Brands. Pride's independent representatives and dealer network will begin receiving the video during May. Each video will be approximately 5 minutes in length and available in DVD format.
Subsequent video production will also feature Jamie Scorcher as she expands her position as Resident Lifestyle Expert for Pride Family Brands. She will work to promote the brands through appearances, on air promotions and at show events. Best known for her television work as the original 'Gizmo Girl' on ESPN's Cold Pizza morning show and numerous appearances on network television, Sorcher is a seasoned correspondent with more than 15 years experience in print, broadcast, and online media.
For more information about Pride Family Brands and their distinguished lines of casual furniture visit www.pridefamilybrands.com or contact 954-735-9800.
To access the video: http://www.youtube.com/watch?v=adDvLc1TMRY
Free press opportunity for outdoor gifts and decor items!
Casual Living invites you to submit photos for our outdoor style feature.
Deadline is June 4.
- If your company will exhibit at the Preview Show, July 12-14, in Chicago
- If your company will exhibit outdoor furniture, accessories or garden decor at the International Gift & Home Furnishings Market in Atlanta
- If your company makes outdoor rugs and/or outdoor lighting, See casualliving.com for details and guidelines.
Deadline is June 4.
What's Your Outdoor Decorating Style?
Just as your indoor decor is reflective of your very personal sense of style, so too can it define your outdoor spaces. Whether dressing an intimate condo balcony or a large and rolling lawnscape, a wealth of options abound. From within today's multi-billion dollar casual furnishings, structures, and accessories industry, the sky literally is the limit in finding solutions for your outdoor decorating style. " ," said Jamie Sorcher, Resident Lifestyle Expert for casual furniture manufacturer, Pride Family Brands.
Just as in interior spaces, desired usage and your personal interests and preferences are the starting points for defining any decorating style inside or out. And for the great out of doors, there is an added element of freedom that is found in creating outdoor rooms. With this freedom can come an even truer expression of your family and your decorating style.
But, how can you find your inner (outdoor) style-ista without a clear understanding of what is available today? And, make no mistake, there is a great deal available. Outdoor decor has reached unbelievable heights in popularity over the past decade and thus the industry has responded with furnishings, fabrics, artwork, accessories all built to withstand the elements as well as the discerning eye of many homeowners. Put away your bagged camping chairs and open your mind to the possibilities.
(Next Post - we'll explore Old World to Tropical styles!)
Outdoor Living Trends Direct from Marcia Blake… and High Point! Check them out!http://www.casualliving.com/blog/Outside_Views/42079-Outdoor_Living_Trends_Direct_From_High_Point_Market.php
Society's Lunch and Learn event featured Outdoor Living and presentation by Casual Living’s EIC, Cinde Ingram
Today, the High Point Design Society hosted its monthly Lunch and Learn event and featured the topic of - "Outdoor Living and Design in 2011". Casual Living’s Editor-in-Chief Cinde Ingram was one of the speakers covering topics about outdoor living spaces as well as retailing and trends information. The talk was in conjunction with architectural landscape designer Sally Pagliai. 
