Archive for 2012
Shademaker Announces Launch of Redesigned Website for Luxury Contract Shade Products
Shademaker is proud to announce the launch of its totally redesigned website with customer friendly content and streamlined appearance.
Baldwin Park, CA – December 13, 2012—Shademaker, manufacturer and marketer of luxury contract shade products, is proud to announce the launch of its completely redesigned website at www.shademakerusa.com. The redesign incorporates an updated vertical positioning format and a professional design style. Simplification was incorporated within the site with regard to content navigation as well as internal update functionality. The site’s luxury contract message was carried throughout the re-design in images, illustrations, graphics and enhanced product presentation.
“We see the website as a vital ingredient in how our products, services and overall company philosophy is presented to the contract shade segment,” said Jeff B. Dorough, Vice President of Sales and Marketing for Shademaker. “With the redesign, the Shademaker message of premier shade products will be presented in a professional and easy to navigate manner with the added benefit of enabling our team to make immediate updates to better serve and inform our customers.”
The improved website design follows in the company’s ongoing architectural shade branding message and contains redefined features to seamlessly walk existing and new customers through the product exploration process as well as offer an active display of product images, illustrations, specifications, media and contacts. The project was nearly a year-long effort by Shadmaker’s in house marketing department.
For more information, visit shademakerusa.com or info@shademakerusa.com
About Shademaker.
By fusing the imagination of outdoor fashion with the practicalities of environmental performance, Shademaker represents “the apex of shade design”. For more than a decade Shademaker has been the premier line of shade for the finest restaurants, resorts, and country clubs around the world.
Treasure Garden To Exhibit in AmericasMart’s Living. Outdoor/Indoor.® The Gardens® For The January 2013 Atlanta International Gift & Home Furnishings Market
In January 2013, Treasure Garden, award winning designer and manufacturer of outdoor shade products, will make its debut as an exhibitor at The Atlanta International Gift & Home Furnishings Market at AmericasMart. The new Treasure Gardenshowroom will be located within the section uniquely designed for outdoor products, Living. Outdoor/Indoor. ® The Gardens® at 10A37 on the 10th floor of Building Two WestWing.
Included in the January 2013 market introductions are a limited selection of shade styles including Cantilevers, Aluminum Market Umbrellas, and Beach Umbrellas. Accessories include the all new Serenata, an umbrella light and media center. An exciting and revolutionary sales tool is the exclusive Design Studio that enables consumers to pre-design a shade product and then order through an authorized dealer. Stop by and Design Your Own Umbrella. Enter a Drawing to Win a 9’ Collar Tilt in any Black & White combination.
"We are looking forward to the debut of Treasure Garden’s new showroom in The Gardens at the January 2013 Market," said Jill Ford, Executive Director of Leasing, Living. Outdoor/Indoor. ® The Gardens®, AmericasMart Atlanta. “Their product line and outdoor living focus is a perfect fit for not only the showroom location, but the show as a whole.”
Patio Living Concepts, Outdoor Lighting Manufacturer, Announces New
Four new independent representatives for western, mid-western and southern US and Ontario, Canada regions have been added to the sales team of outdoor lighting designer and domestic manufacturer, Patio Living Concepts. The new appointments represent over 100 years of combined experience in the outdoor products sales field.
Patio Living Concepts, headquartered in Linn, MO, recently named four new independent representatives to its sales team. With over 100 years of combined sales experience collectively, three
representatives were announced for US territories and one for the Ontario, Canada region.
"We are excited to expand the sales representation of our lines of outdoor lighting into areas across the US and Canada," said Douglas Orians, vice president, sales and marketing, Patio Living Concepts. "The depth of sales experience represented by these new members to our marketing team will benefit our company and our retail partners alike. We are now able to realize greater exposure within the specialty marketplace nationally and internationally."
Appointed to represent Patio Living Concepts in the Tennessee, Georgia, Alabama, Mississippi, and Florida Panhandle region was Phil Spring. Spring has worked as a manufacturer's rep for 23 years representing outdoor furnishings and accessory lines. Sam Velasquez, a 39 year veteran of sales
and marketing, will represent Patio Living Concepts in the California, Nevada and Arizona region. For the Indiana, Ohio, Michigan and Kentucky region, Andy Mucha has been appointed by Patio Living Concepts to represent its product lines. As the owner of Andy Mucha and Associates, Mucha has worked 24 years as a sales representative. For the Ontario and Western Canada region, Rich Causton has been appointed as an independent rep for the domestic lighting manufacturer. Causton has represented outdoor-related products for the past 24 years.
Established in 2001, Patio Living Concepts designs and manufacturers in its Linn, MO facilities weatherproof, portable outdoor lamps and accessories. Lamp designs span design motifs including traditional and contemporary lamp posts, table lamps, floor lamps and woven lamps. LED lighting options were recently introduced with string lighting for umbrellas, GardenGlo planter lighting and the new, award-winning PatioGlo ambient lighting line.
To reach the new members of Patio Living Concepts' sales team, Phil Spring can be reached at: philspring@juno.com; Sam Velasquez at: sammyvworkingit@aol.com; Andy Mucha at: amuchapatiorep@aol.com; and Rick Causton at: rickcaustonsales@andrewswireless.net. For more information about Patio Living Concepts, visit www.patiolivingconcepts.com.
Patio Living Concepts, headquartered in Linn, MO, recently named four new independent representatives to its sales team. With over 100 years of combined sales experience collectively, three
representatives were announced for US territories and one for the Ontario, Canada region.
"We are excited to expand the sales representation of our lines of outdoor lighting into areas across the US and Canada," said Douglas Orians, vice president, sales and marketing, Patio Living Concepts. "The depth of sales experience represented by these new members to our marketing team will benefit our company and our retail partners alike. We are now able to realize greater exposure within the specialty marketplace nationally and internationally."
Appointed to represent Patio Living Concepts in the Tennessee, Georgia, Alabama, Mississippi, and Florida Panhandle region was Phil Spring. Spring has worked as a manufacturer's rep for 23 years representing outdoor furnishings and accessory lines. Sam Velasquez, a 39 year veteran of sales
and marketing, will represent Patio Living Concepts in the California, Nevada and Arizona region. For the Indiana, Ohio, Michigan and Kentucky region, Andy Mucha has been appointed by Patio Living Concepts to represent its product lines. As the owner of Andy Mucha and Associates, Mucha has worked 24 years as a sales representative. For the Ontario and Western Canada region, Rich Causton has been appointed as an independent rep for the domestic lighting manufacturer. Causton has represented outdoor-related products for the past 24 years.
Established in 2001, Patio Living Concepts designs and manufacturers in its Linn, MO facilities weatherproof, portable outdoor lamps and accessories. Lamp designs span design motifs including traditional and contemporary lamp posts, table lamps, floor lamps and woven lamps. LED lighting options were recently introduced with string lighting for umbrellas, GardenGlo planter lighting and the new, award-winning PatioGlo ambient lighting line.
To reach the new members of Patio Living Concepts' sales team, Phil Spring can be reached at: philspring@juno.com; Sam Velasquez at: sammyvworkingit@aol.com; Andy Mucha at: amuchapatiorep@aol.com; and Rick Causton at: rickcaustonsales@andrewswireless.net. For more information about Patio Living Concepts, visit www.patiolivingconcepts.com.
Treasure Garden Announces Launch of Serenata, Multi-Functional Umbrella Light and Media Center
The Serenata, Umbrella Light and Media Center launches in time for holiday outdoor living sales from Treasure Garden. Featuring LED lighting and state of the art media center compatible with today’s music sources, the Serenata is a unique outdoor umbrella accessory.
Baldwin Park, CA – October 31, 2012 -- Treasure Garden, industry leading manufacturer of outdoor shade and accessory products, announces the introduction of Serenata, a state of the art umbrella light and media center in one. Treasure Garden’s Serenata, which joins the company’s umbrella light collection that also boasts the Vega umbrella light models, incorporates wireless remote controlled LED lighting, a duel band AM/FM stereo system and high quality speakers. “The Serenata turns any umbrella into a compact and multi-function entertainment system,” said Jeff Dorough, vice president, sales and marketing, Treasure Garden. “Providing accent lighting for outdoor spaces is growing in popularity and our designers have taken this one step further with the inclusion of music options compatible with today’s electronics.”
Included with the Serenata umbrella light and media center is a music player dock and port compatible with iPod/iPhones and other music sources coupled with illuminating power from eight (8) individual super white LED lights. A bright LCD display panel showing time, temperature and radio stations is also incorporated into Serenata’s contemporary design. All features are controlled via a compact hand held remote.¬¬
“The Serenata was created in response to requests from our umbrella retailers looking for a quality engineered accessory for market and side post umbrellas,” said Dorough. “Beyond the design and functions, Treasure Garden also has incorporated attractive pricing and merchandising for this unit that is being well received by both retailers and consumers.”
Product specifications for the Serenatainclude a self-adjusting clamp, a 110V AC charger that will produce 4 – 6 hours of usage with a short 6 hour charge time. The units are available with a SerenataP.O.P. display for outdoor showrooms as the unit comes with a shipper/display box holding 6 units and a poster display backboard.
For more information, visit www.treasuregarden.com, or email info@treasuregarden.com.
Casual Furniture Manufacturer, Pride Family Brands Announces 2012 Recognition of Independent Sales Representatives
Excellence in sales and service were recognized with Independent Representative Awards for 2012 by Pride Family Brands, luxury aluminum casual furniture manufacturer, during the Casual Market.
October 28, 2012 -- Ft. Lauderdale, FL -- Pride Family Brands, designers and manufacturer of luxury handcrafted aluminum casual furniture, announces awards presented to individual members within the company’s sales representation team during the 2012 International Casual Furniture and Accessories Market. Awards included the Sales Representative of the Year as well as ones recognizing the development of new customers and overall territory growth. In 2012, Pride Family Brands once again experienced sales increases and sought to acknowledge excellence within its team of independent sales representatives. 
The 2012 Pride Family Brands Sales Representative of the Year was awarded to Bill Heckman, of Heckman Marketing, a Pride patio specialty representative for Arizona and Southern Nevada. This award recognized overall excellence in customer service, territory and sales growth and superior product knowledge of the company's Castelle brand. Bill, who began Heckman Marketing in 1990, has been a member of the Pride sales team since 2009.
Steve Tunnicliffe, Pride Family Brands’ patio specialty representative for the mid-America region of Ohio, Indiana, Michigan and Western Pennsylvania, was recognized with a Prospecting Award during the function held in the company’s Merchandise Mart showroom. Steve, who has been a member of the Pride sales team since 2000, saw the highest percentage increase in new customer development during the 2012 season.
The Most Improved Territory Award for 2012 was given to Phil Spring. As a 23 year veteran of the industry and owner of AllSpring Sales and Marketing, Spring represents the Alabama, Mississippi, Tennessee and Georgia (excluding Atlanta) region for Pride. He has been a member of the Pride Family Brands sales team since 2008.The awards were presented by Rory Rehmert, vice president of sales and marketing for Pride Family Brands. "Once again, Pride Family Brands is proud to recognize the superior work of individuals within our sales team,” said Rehmert. “Although the awards recognize individuals, at the same time, we acknowledge that it is the hard work and professionalism of our entire network of sales representatives that has created the position of leadership that Pride holds within the industry.”
For over 30 years, Pride Family Brands has been a family owned manufacturer of quality outdoor furniture. For more information about Pride Family Brands and their distinguished lines of outdoor furniture visit www.pridefamilybrands.com or contact 954-735-9800.
3CK’s MetaphorCity Continues to Deliver a Positive Message in a Hip-hop Package
MetaphorCity is a one-stop shop for discounts on lyrical agility, cartons of cultural contemplations, and aisle of relational rhapsody. Many listeners compare 3CK’s unique style to one that resembles Eminem, including an African taxi cab driver listening to MetaphorCity for the first time.
3CK, Goshen, IN. recording artist, continues to deliver a positive message and inspiration through the Hip-hop genre with the release of his third solo album, MetaphorCity. 3CK, the stage name of William Frisbie draws from his multi-cultural life experiences to create a collection of thought provoking songs on positive, personal, and sometimes humorous themes. This album is musically diverse and just as the title suggests, the message in many of the songs are cloaked in metaphors waiting to be deciphered by the listener.
As an artist, Frisbie hopes that his Album resonates with fans of all walks of life. “This album was intended to inspire my listeners to think critically. Raps are great ways to tell stories, yet there are few out there who are telling good stories,” said Frisbie.
3CK stands for Third Culture Kid; a term that has been used to describe the phenomena that occurs when a child assimilates two different cultures resulting in his own third culture,never again to really fit either. For William, this is reflective of his own life. His family moved to Senegal, West Africa when William was 8 years old to serve as missionaries. Embracing the experience, William immersed himself in Senegalese culture and began picking up elements of the native language while spending many days on the sandy streets playing soccer with Senegalese children.
After moving back to the USA he began to develop a passion for dissecting and commenting on popular culture. The lyrics in 3CK’s original works became reflective of the artist’s multi-cultural life experience and brought to an audience in a hip-hop package.
William has since had the opportunity to share his music on many stages to a wide variety of listeners. In 2007, as 3CK, he released his first solo album Inspiration. Three more solo albums have followed including Daily Process, Puddles, and now, MetaphorCity.
William’s music is often regarded as being “real”, “inspiring”, and “humorous.” His cross-cultural view on life continuously inspires each original track. Titles on MetaphorCity include Pot Holes, Can’t Stop, Lyribatics iPray featuring Omogo and Maria, and Numb.
“My music is a combination of my personal history and beliefs as I work to entertain and inform in positive ways,” said Frisbie. “When I share my music, I share my life, I hope that my life might be one that impacts other lives.” Frisbie concluded.
NorthCape International Announces Positive Response From Multiple Retail Segments During Recent Casual Furnishings Market
At the recent Casual/Outdoor Furnishings Market, heightened interest and placement growth from specialty and home furnishings retail segments was realized by NorthCape International due to product selection and indoor-outdoor insights.
October 15, 2012 -- Chicago, Ill. -- NorthCape International, manufacturer of high end all-weather outdoor wicker furniture and accessories, announces the positive response from the casual and home furnishings segments received by its 2013 collections during the recent International Casual Furniture and Accessories Market held in Chicago, Ill. “Overall response from both current customers and potential new customers was very positive,” said Kim Golson, sales manager, NorthCape International, Chicago, Ill. “Many retailers are realizing the potential of the outdoor category and the outdoor-indoor positioning of our products is a perfect fit.”
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The products on display in the NorthCape showroom during the week-long market included five new collections with deep seating, dining and multiple table top designs. Known for its offerings in both contemporary and traditional design styles, NorthCape highlighted collections with innovative constructions including a 15mm thick weave. The weave was introduced in two color options including willow and cappuccino.
Golson feels the popularity of the company’s lines for the casual and interior furnishing segments is due to the indoor-outdoor use of the woven products as well as NorthCapes’ ability to educate and provide insight into the outdoor category. “As interior furnishing entities enter the category, they are not only learning about outdoor product constructions, but the properties and design options of performance fabrics as well,” said Golson. “Our design team is able to assist in selections based on color and weaves suitable for the outdoor room.”In the contemporary category, the popularity of sectionals continued to grow for next spring due to the product’s ability to adapt to multiple space layouts. In 2012, sectionals comprised 45% of the company’s sales. Despite this fact, Northcape International saw growth in other areas as well. “Although modern designs have been a trend for the past two years, we also are seeing a surge in our more traditional deep seating groups,” said Golson.
For more information about NorthCape International’s lines of indoor-outdoor furniture visit www.northcapeinternational.com or contact 205.637.6569.
Palm Springs Rattan and Garden Classics Announces Indoor and Outdoor Introductions To Be Featured at the 2012 Fall High Point Furniture Market
Included in the latest introductions from Palm Springs Rattan is a new rattan collection for interior resort décor and the expansion of proven all-weather wicker top sellers.
(Largo, FL, October 4, 2012) Palm Springs Rattan and Garden Classics, wholesale manufacturer and distributor of quality casual furnishings, announce collections within their latest introductions that will be on display during the 2012 Fall High Point Furniture Market. On the first floor of Showplace - booth #1539, High Point, Palm Springs will showcase The Andros Island Collection for interior decor and an expanded offering within the company’s outdoor favorites, Empire and Kokomo collections. The expansion of both indoor and outdoor furnishing selections is a continuation of Palm Spring’s philosophy to be a single source for retailers including specialty and traditional.
“For 2012, we are excited about the depth of new collections we have to offer as well as the depth of products within each collection,” said each,” said Tami Newton, Sales Manager for Palm Springs Rattan and Garden Classics. "Over the past years, we have been focused on making new product choices within our introductions that benefit not only a single segment, but customers across the board."
The Andros Island Collection, the latest interior resort collection features a floating table top design and a solid woven base within the dining pieces. Chairs in the collection feature woven skirting. Andros includes the latest trending finishes that are toward the driftwood and willow gray/taupe tones.
In an effort to expand the already top selling Empire Collection, Palm Springs has responded with additional seating options. Also added to Kokomo, a maintenance free aluminum frame, retailers will now have available a shower, towel tree and an armless chaise with wheels.
For more information about Palm Springs Rattan and Garden Classics, visit www.palmspringsrattan.com or contact Tami Newton at sales@palmspringsrattan.comPride Family Brands Recognized By Casual Furnishings Industry as Outstanding Manufacturer in Cast Aluminum Category for the Second Consecutive Year
The recognition highlights Pride’s excellence in design, quality of manufactured goods, merchandising, customer service, ethics/trade relations and communications. The designation is determined following a vote by outdoor furnishing retailers in the International Casual Furnishings Association (ICFA). Accepting the award at a ceremony held at the Chicago Institute of Art was Jamie Lowsky, CEO of Pride Family Brands and Steve Lowsky, the company’s president.
"We are honored to have received this prestigious award for a second year,” said Steve Lowsky. “The entire Pride organization is proud to have our retail partners acknowledge once again our continuing commitment to product and customer service excellence.”
Both awards are on display within Pride Family Brands' Ft. Lauderdale, Fla. showroom. For more information about Pride Family Brands and their distinguished lines of casual furniture visit www.pridefamilybrands.comor contact 855.612.9800
Patio Living Concepts Announces Debut of PatioGlo Contemporary Outdoor Lighting Collection with Multiple Shade Design Options
Function and Flare – Weather-resistant outdoor lighting introduced by Patio Living Concepts with its PatioGlo Collection of floor and table lamps.
Linn, MO - September 6, 2012 -- Patio Living Concepts announces the debut of its PatioGlo Collection of outdoor lighting with contemporary weather resistant wicker and performance fabric shade styles. Table and floor lamp models will be introduced within the collection with LED lighting and remote control operation to create outdoor ambient lighting.
“Outdoor lighting continues to grow in popularity with specialty, online and mass retailers looking to the category’s potential for creating and expanding sales,” said Douglas Orians, vice president sales and marketing for Patio Living Concepts, Linn, MO. “With the PatioGlo Collection of unique and diverse lighting styles, Patio Living Concepts once again has creative options for all retailing categories.
Within the PatioGlo Collection, each unit features a resin base and light tube in table and floor models. The PatioGlo lights are crafted to accommodate multiple covers. The woven wicker styles offer reed-like open contemporary cover designs. Fabric cover options also are available tailored to easily fit the lighting tube and create a filtered light effect. Multiple fabric options are available and can be removed for easy cleaning as well as décor changes. Each lamp is completely weatherproof and has unbreakable U V protected polyethylene waterproof light bulb enclosures.
Established in 2001, Patio Living Concepts designs and manufacturers in its Linn, MO facilities weatherproof portable outdoor lamps and accessories. For more information about Patio Living Concepts, contact
866-736-0796 www.patiolivingconcepts.com.
Palm Springs Rattan and Garden Classics® Announces Additions to Fabric Selections For Patio and Indoor Furnishings; Includes Options For Complete Sunbrella® Offering
The addition of a dozen new fabric selections has been announced by Palm Springs Rattan and Garden Classics® to increase the depth of the textile options on the company’s indoor-outdoor furnishings. The availability of any selection from the leading performance fabric brand, Sunbrella® is also announced.
(Largo, FL, - September 6, 2012) Palm Springs Rattan and Garden Classics®, wholesale manufacturer and distributor of quality indoor and outdoor casual furnishings, announces the expansion of fabric selections for all their furnishing lines. Included in the announcement were 12 additional selections to the company’s large stock fabric program and access to hundreds of fabric selections from the entire Sunbrella® brand. “Palm Springs Rattan understands the importance of fabric in the overall design of the room furnishings and the coordination of the end consumer’s décor,” said Tami Newton, Sales Manager for Palm Springs Rattan and Garden Classics®. "Not only is the expanded range of designs and colorations important; but so are the durability options we are able to offer our customers for their consumers.” The depth of the fabric options will be on display on furnishing introductions during the International Casual Furniture and Accessories Market (Booth 8-4049 )in Chicago, IL, September 20 -23 as well as at the High Point Market this October (Showplace #1539).
The 12 fabric designs being added to the stock fabric selections will join the company’s over 100+ current textile options with each available for shipment at the one grade pricing. Designs in the new offerings include botanical, nautical, contemporary prints and solids. A book of the complete fabric offering will be available at the upcoming trade shows and via Palm Springs Rattan’s website.
Palm Springs Rattan and Garden Classics’® dealers also will now be able to offer their customers the complete selection of fabric designs and weaves from one of the leading performance brands, Sunbrella® on all indoor and outdoor furniture.
For more information about Palm Springs Rattan and Garden Classics®, visit www.palmspringsrattan.com or contact Tami Newton at sales@palmspringsrattan.com.
Pride Family Brands Debuts Cast Craftsmanship With A Trio of Outdoor Dining Table Top Designs
Pride Family Brands, manufacturer of luxury outdoor furnishings, announces the addition of three handcrafted cast aluminum table tops from its award winning designers. The vintage-inspired Rosetta, the Dynasty and resort inspired, Sea Grass, will debut during the International Casual Furniture and Accessories Market in Chicago, Ill., September 20 – 23, 2012.
August 23, 2012 – Ft. Lauderdale, FL. - Pride Family Brands, the recipient of over 50 design patents, is known for its ground-breaking design excellence in luxury outdoor furnishings. For 2013, Pride’s award-winning designers will exhibit their desire to carry cast aluminum craftsmanship to its limits with their latest casual dining table tops including Rosetta, Dynasty and Sea Grass.
“There is tremendous opportunity for design expression with table tops,” said Steve Lowsky, president, Pride Family Brands, Ft. Lauderdale, FL. “This year we are introducing three completely unique cast table tops. Each exhibits the versatility of our design team and their ongoing search for innovative looks for outdoor dining.”
The Rosetta cast table top is a part of Pride Family Brands’ vintage collection motifs. This table top incorporates a circular motif utilizing positive and negative intersecting elements to create an intricate open design.
To coordinate with multiple collections, the Dynasty table top embodies an intricate luxury cast design. Sculpted oversized swirls with open areas encircle the table top edges while the center features a carved-look solid design. This use of flowing and solid elements work to provide a versatile table top that coordinates with numerous seating choices.
Inspired by and for tropical settings, Sea Grass incorporates a linear bamboo motif with a twist. Rows of wrapped cane elements are grouped in blocks and then set into a perpendicular placement from the adjoining block. Each bamboo element is open to create a fresh motif that coordinates with all Resort Collections.
“Each new table top incorporates the use of solid spaces and open work within the casting design,” said Lowsky. “This mixing of elements gives each table top a unique look that also clearly shows Pride’s ongoing attention to detail.”
All cast aluminum furnishings including table tops receive Pride Family Brands’ signature four-stage powder-coat finishing for exterior durability as well as hand-applied antiquing. For 2013, three new finish colorations are being introduced including Granite, Moondust, and in the standard finishes, Rouge.
For more information about Pride Family Brands’ distinguished lines of casual furniture visit www.pridefamilybrands.comor contact 855-612-9800.
Outdoor Style Manufacturers Free Press in October Casual Living - Deadline 9.7.12!
You are invited to submit images and information on new products you would like
Casual Living to consider for coverage in our October issue. There is no charge, but
we must have all of the information outlined below, and you must be exhibiting at the
High Point Market, Oct. 13-18, for consideration. Please submit images and product
and company information no later than
Friday, Sept. 7. http://www.casualliving.com/file/14214-CL_Oct_Edit_Invite.pdf
Pride Family Brands, Outdoor Furnishing Designer-Manufacturer, Launches Website Upgrade with Expanded Retailer Design and Marketing Tools
Providing the latest technology in product design and customization imaging, Pride Family Brands announces the launch of its totally upgraded website. Included in the new online portal are enhanced design features from complete lifestyle furnishing layouts to outdoor room planning for use by casual retailers and consumers.
“With the vast majority of our business encompassing custom orders, the new design tools within the site enable customers to view the furnishings just as they will appear in a lifestyle setting,” said Steve Lowsky, president, Pride Family Brands, Ft. Lauderdale, Fla. “Our new site not only offers customization within individual product images; but also offers an exclusive opportunity for entire rooms to be manipulated down to the complete collection details.”
The newly designed site’s easy to use customization tool enables for the manipulation of finish, fabrics and cushion treatments. The website redesign, which was coordinated by Pride Marketing team, also includes a custom room planning feature for retailer and consumer use. “Customers are able to fit pieces into their room plan and eliminate any concerns with regard to size and placement prior to placing the order,” said Lowsky.
Also debuting in the 2012 Pride Family Brands’ website is a new format for images and information of the company’s full line of furnishings including the new 2013 introductions. The site allows the visitor to get as in-depth as they choose with easy to navigate information divided into three sections; Discover, Design and Details.
For more information about Pride Family Brands’ distinguished lines of casual furniture visit www.pridefamilybrands.comor contact 954-735-9800.
Custom Luxury Umbrella Line Introduced for Spring 2013 by Pride Family Brands
For 2013, Pride Family Brands is the first casual furnishings manufacturer to introduce a line of luxury patio umbrellas that are available in two sizes and incorporate hundreds of custom design options.
Fort Lauderdale, Fla. - August 2, 2012 - Pride Family Brands, designer and manufacturer of award-winning casual furnishings, announces the introduction of a luxury custom umbrella line for 2013. The Castelle® Umbrellas are available in 9’ and 11’ models with complete customization capabilities of the pole color to any of the 20 furniture finishes and the fabric customization from the 93 fabric selections of the manufacturer’s upgraded fabric book.
“The addition of shade products to our line of luxury outdoor furnishings was a natural product progression to complete the overall outdoor room for our retail partners,” said Steve Lowsky, president, Pride Family Brands. “Pride excels in creating the ultimate in luxury casual products. With our umbrella line, we are able to provide consumers with shade products that can now be completely customized to coordinate with their furnishing selections.”
At the center of each umbrella is a 40 gauge aluminum pole designed to be finished per customer preference in any one of Pride’s 20 weather resistant custom finishes. The powder coating and custom finish is applied through Pride Family Brands’ signature four step finishing process.
Further customization is available using the 93 outdoor durable fabrics in Pride Family Brands’ fabric book selection. The double venting feature not only heightens wind durability; but also offers the design option of dual fabric construction for an even greater custom look.
“We are not only offering our retail partners complete design customization; but also the highest quality mechanical components,” said Lowsky. “Each umbrella is constructed with contract grade features exclusive to our products. These include strong ¾” solid fiberglass ribbing and a stainless steel pulley.”
For more information about Pride Family Brands’ Custom Luxury Umbrella Line and their distinguished lines of casual furniture visit www.pridefamilybrands.com or contact 954-735-9800.
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Luxury Outdoor Pillow Collection Designed To Offer 100% Custom Design Capabilities Debuts From Pride Family Brands
Through multiple sizes, the use of the complete fabric offering, unique decorative enhancements creating hundreds of options, Pride Family Brands’ 2013 Luxury Outdoor Pillow Collection will provide untold customization capabilities for its retail partners beginning with the 2013 season.
Fort Lauderdale, Fla. - July 30, 2012 - Pride Family Brands, an award winning designer and manufacturer of luxury casual furnishings, launches its Luxury Outdoor Pillow Collection with complete custom capabilities and hundreds of options for coordination with any outdoor décor. Designed in response to retailer requests, the Pillow Collection incorporates five throw pillow styles with the company’s complete fabric selections and multiple decorative finishing options.
Fort Lauderdale, Fla. - July 30, 2012 - Pride Family Brands, an award winning designer and manufacturer of luxury casual furnishings, launches its Luxury Outdoor Pillow Collection with complete custom capabilities and hundreds of options for coordination with any outdoor décor. Designed in response to retailer requests, the Pillow Collection incorporates five throw pillow styles with the company’s complete fabric selections and multiple decorative finishing options. “Until now, outdoor pillows have been limited in availability without the design options to perfectly coordinate with furnishings,” said Steve Lowsky, president, Pride Family Brands. “With our pillow collections, retailers can take the lead in providing truly custom pillows for their customers through the use of hundreds of design options to enhance outdoor furnishings.”
The five pillow sizes available include three square pillows at 22”, 20”, and 17”; an 11” x 19” rectangular pillow and an 18” x 7” bolster pillow. Each pillow can be finished with weather-resistant fabric welting, acrylic fringe, cording or tassels. Center button features are available in fabric covered or Pride’s five oversized cast aluminum design motifs. Each cast button is further customized through the use of any of the finishes available in Pride’s cast furnishings lines.
“With accessorizing as one of the latest trends in outdoor décor, this program enables retailers to capitalize like never before on providing a coordinated and luxury design accessory,” said Rory Rehmert, vice president, sales and marketing, Pride Family Brands. “The depth of this collection provides tremendous opportunities for dealers and consumers looking to create totally custom outdoor styling.”
For more information about Pride Family Brands and their distinguished lines of casual furniture visit www.pridefamilybrands.com or contact 954-735-9800.
Cast Aluminum Collection, San Marino Introduced by Palm Springs Rattan for Immediate Fall Shipments to Casual and Home Furnishings Retailers
To be showcased at the upcoming International Casual Furnishings Market, San Marino from Palm Springs Rattan and Garden Classics will join the Largo, Florida designer and manufacturer’s latest collections of quality cast aluminum outdoor furnishings.
(Largo, FL, July 25, 2012) – The beauty of intricately cast aluminum has been emphasized by the design team of Palm Springs Rattan in the creation of its new San Marino Collection. As part of Palm Springs’ Garden Classics brand, San Marino will make its debut with an original open cast full-back and seat design coupled with slender curving arm and leg details of weather resistant solid aluminum. The San Marino Collection is available to specialty retail stores for immediate delivery.
“The quality of the design and craftsmanship that has gone into this collection is already gaining notice by our representatives and retailers alike,” said Tami Newton, Sales Manager for Palm Springs Rattan and Garden Classics. “Each year there are standouts within our lines and San Marino looks to be one for this year. Orders are already confirming this fact.”
The unique design elements that create the look of San Marino have been replicated throughout the collection that includes dining seating and occasional deep seating, double chaise and occasional tables, a serving cart and an intricate fire feature in an effort to create a coordinated collection. “With the San Marino, retailers will be able to respond to consumer requests for dressing an entire outdoor space with lasting durability and style,” said Newton.
For more information about Palm Springs Rattan and Garden Classics, visit www.palmspringsrattan.com or contact Tami Newton at sales@palmspringsrattan.com.
Resort Elegance Debuts with the Introduction of the Sundance Collection from Pride Family Brands for 2013
Award-winning cast aluminum outdoor furnishings manufacturer, Pride Family Brands will debut the Sundance Collection at the upcoming Casual Market in Chicago – Merchandise Mart Showroom 1747.
July 25, 2012 – Ft. Lauderdale, FL. - Resort elegance has been incorporated into the Sundance Collection from Pride Family Brands as it is introduced for the 2013 season. With a full complement of cushioned and sling dining as well as deep and crescent seating, Sundance embodies the freshness and flair of resort locales. .
“Resort collections have historically been popular with our retail partners and we look to deliver a winner once again with the Sundance Collection,” said Steve Lowsky, President, Pride Family Brands, Ft. Lauderdale, Fla. “Our designers’ goal was to provide resort styling with an elegant feel through cast aluminum details and our signature hand painted finishing.”
The Sundance Collection is constructed of cast and extruded aluminum imitating the look of natural cane with gentle bends wrapped with their signature aluminum lashings. Cushioned pieces include cast aluminum center button tufting. A simplified back design provides for an open feel and greater exposure of the beauty of the weather resistant cushion fabric. Each piece is built for durability with a powder coated and four-step finishing process.
“Our casual retailers have come to expect handcrafted luxury from Castelle and Sundance is another exceptional example of this,” said Rory Rehmert, VP Sales and Marketing of Pride Family Brands. “We take pride in not only the construction, but the resort experience that is created with our collections.”
For more information about Pride Family Brands and their distinguished lines of casual furniture visit www.pridefamilybrands.com or contact 954-735-9800.
Castelle® Handcrafted Fire Pits Introduced With Expanded Original Designs and Features To Coordinate with Luxury Furnishings Collections
With the growing trend in fire features for outdoor living, Pride Family Brands, award-winning luxury cast aluminum outdoor furnishings manufacturer, is expanding its Castelle fire tables and new fire pits to coordinate with the design styles of the resort to the classic collections.June 29, 2012 – Ft. Lauderdale, FL. - The heat is on as the line of Castelle® handcrafted fire pits expands to include all new fire tables and multiple fire pit designs. For 2013, state of the art engineered fire tables in high dining and formal dining models and luxury cast and extruded aluminum fire pits will be introduced by award-winning casual furnishing manufacturer, Pride Family Brands. The Castelle® fire pits are designed specifically to complement the furnishing styles of individual collections.
“The fire pits introduced last season have been a major success with our retail partners delivering a tremendous value for quality constructed models,” said Steve Lowsky, president, Pride Family Brands. “For 2013, we are providing our retailers even greater opportunities with the expansion of fire features capitalizing on an attention to detail and a long list of design options including eleven different table top designs.”
Whether planning a private gather for two or a reunion of 10, fire pit table models are available perfectly suited to every requirement. The Castelle® high dining table is 50” round with a center fire feature. A 54“x 108”cast top dining table is also outfitted for fire and warm conversation. In combination with eleven of Pride Family Brands' most popular cast top designs and the signature hand applied decorative antiquing and a four stage finishing process, unlimited possibilities are available to further coordinate outdoor dining and living spaces.
For the 2013 fire pits, new base models crafted in both round and rectangular will debut with multiple hand woven aluminum motifs and alternative leg designs. For the Classical collections, the fire pit design boasts a woven side incorporating a curving profile and elegant cast foot details.
The Castelle Fire Pit bases, which provide for propane storage, feature a control valve located on the outside for convenient igniting and extinguishing of the fire. High quality burners, rated to produce 40,000 BTUs, provide a welcome amount of warmth and ambiance for outdoor entertaining. Hand painted antiquing and a durable four step finishing and sealing process complete each unit.
For more information about Pride Family Brands and their distinguished lines of casual furniture visit www.pridefamilybrands.com or contact 954-735-9800.
Pride Family Brands Re-Introduces The Popular Cabana Bay Collection With Enhanced Design and Comfort For 2013
With the re-release of the Cabana Bay Collection from the award-winning designers at Pride Family Brands, the luxury and comfort of a resort experience is enhanced with added design and comfort.
The Cabana Bay Collection, a popular patented collection from Pride Family Brands, is being re-introduced at the upcoming casual furnishing markets with enhancements to the seating back design details and expanded comfort. With a luxury cast and extruded aluminum construction, Cabana Bay builds upon its resort motif with heavy duty casual supports and aluminum wrapped cane lashings.
The Cabana Bay Collection, a popular patented collection from Pride Family Brands, is being re-introduced at the upcoming casual furnishing markets with enhancements to the seating back design details and expanded comfort. With a luxury cast and extruded aluminum construction, Cabana Bay builds upon its resort motif with heavy duty casual supports and aluminum wrapped cane lashings.
“Over our years in the casual furnishings business, our resort collections have been proven winners with retailers and consumers,” Steve Lowsky, president of Pride Family Brands. “With the reintroduction of Cabana Bay, we are expanding our selection and providing even more luxury options in this popular category.”
Included within the Cabana Bay Collection is deep seating with a crescent sofa and love seat as well as cushioned and sling dining. Each piece in the collection receives a powder coating and hand applied antiquing along with a four step finishing and sealing process. Weather resistant solution dyed fabrics on tailored cushioning completes Cabana Bay’s resort looks.
“Our goal is to provide the finest casual furniture in the world,” said Rory Rehmert, vice president, sales and marketing, Pride Family Brands. “The new Cabana Bay Collection is evidence of this as our award-winning designers continue to improve upon each and every design."
For more information about Pride Family Brands and their distinguished lines of casual furniture visit www.pridefamilybrands.com or contact 954-735-9800.
